“It offers arguably the best value you can get right now, which is a huge part of why it’s our TV of the Year winner at the TechRadar Choice Awards 2023.”
“The Samsung S90C is the ultimate mix of picture quality and performance.” (TechRadar Choice Awards 2023)

“The top of our best 4K TVs list recently got a shake-up with the addition of the Samsung S90C OLED TV.”
“This well-reviewed model combines OLED’s wonderfully inky shadows with QLED tech’s impressive brightness and color richness.” (TechRadar, 10/2023)

OLED

Deep blacks, clean whites and lively colors

Samsung’s innovative OLED offers deep blacks, clean whites and full shades of colors thanks to cutting-edge self-illuminating pixels.

Neural Quantum Processor 4K

Witness unrivaled brightness and superior picture

Brilliant 4K picture quality completed by 20 different neural networks ensures you feel the power of 4K.